Carnegie joint global co-ordinator and joint bookrunner in the IPO of Haypp Group

Haypp Group AB (publ) (“Haypp”, “Haypp Group” or the “Company”), one of the leading online retailers of tobacco-free nicotine pouches and snus, today announces the outcome of the offering of the Company’s shares (the “Offering”) and the listing of the shares on Nasdaq First North Growth Market. The Offering attracted strong interest, both from institutional investors in Sweden and internationally as well as the general public in Sweden and Norway. The Offering was heavily oversubscribed. Trading on Nasdaq First North Growth Market commences today on 13 October 2021.

Haypp in brief

The Haypp Group is spearheading the global transformation from smoking to risk-reduced alternatives. With origins in Scandinavia, the company has leveraged its leading position, along with its category and e-commerce experience, to widen its positive impact to the USA and a range of European markets. With ten e-commerce store brands, the Haypp Group is present in nine countries where we served more than 500,000 consumers during 2020.

Carnegie acted as joint global co-ordinator and joint bookrunner in connection with the IPO

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