The owners of Hemfrid i Sverige AB (“Hemfrid”) have signed an agreement to divest a majority of the shares to Fidelio Capital for an undisclosed amount.
Hemfrid is the first mover within the home services industry and has driven the industry development through the founder Monica Lindstedt “Mother of RUT”. Hemfrid offers a wide range of home services to customers through a subscription-based model with a strong brand awareness and reputation. In 2020, Hemfrid had revenues of over SEK 700m, EBITDA margin of ~11% and over 2,000 employees.
The founder Monica Lindstedt will remain as a large minority owner in Hemfrid and chairman of the board, Christer Holmén will also remain as minority owner and board member.
The transaction is subject to customary regulatory approvals.
Carnegie acted as sole financial adviser in connection with the transaction.